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THE PRE-ROLL PROBLEM
Virtually all viewers resent the pre-roll experience. Even you.
- Super low attention and engagement rates
- The vast majority of viewers skip pre-roll ads after 5 seconds
- Only a fraction of the billions of dollars spent on pre-roll advertising are effective
Viewers don't pay attention to pre-roll, making pre-roll advertising a very inefficient mode of advertising
NTB viewers pay attention and engage
- Proof of engagement
- Positive viewer experience
- With our patent-pending format, NTB viewers absorb the advertiser’s core messaging
- The result is a verified, astonishingly high ad message recall rate - over 90%!
In short, NTB Media instantly turns pre-roll ads into effective advertising.
THE NTB MEDIA SOLUTION
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